§ Immediate access to your funds - an internet merchant account allows you direct access to your money in real time. We do not hold your money and then send you a check after the fact. Instead, money is deposited directly into your merchant account which means those funds are sitting in your bank account usually within 48 hours (normal time frame for merchant house clearing).
§ Earn interest income – depending on your volume or the size of your events, you may want to consider designating an interest bearing bank account for depositing your electronic funds. No sense in allowing an outside vendor to hold your money while they earn interest instead of you!
§ Portray a professional image – when your constituents make an online transaction, the name of YOUR charity will appear on their credit card statement and NOT some unknown third party name thus further ensuring to your constituents that their money benefited your organization as intended!
§ Generation of e-tax receipts – money deposited directly into an internet merchant account belonging to a tax exempt 501-c-3 organization is allowed by the IRS to generate e-tax receipts instantaneously when the online donation is processed. This further promotes a positive donation experience to the donor while reducing your administrative load.